An ancient city situated on the eastern bank of the Kshipra River, Ujjain was the most prominent city on the Malwa plateau of central India for much of its history. It emerged as the political centre of central India around 600 BCE. It was the capital of the ancient Avanti kingdom, one of the sixteen mahajanapadas. It is an important place of pilgrimage for Shaivites, Vaishnavites and followers of Shakta. It is a known Hindu pilgrimage centre with the Kumbh Mela held here every 12 years.

Ghosts are an important part of the folklore, and form an integral part of the socio-cultural beliefs of the people living in the geographical and ethno-linguistic region of Bengal. Popularly known as the Indian Halloween, Bhoot Chaturdashi is observed on the night before Kali Puja. Observed primarily in the eastern parts of India, it is said that on this night the dead walk among the living. The evil spiritual powers are seemingly heightened on this night. In order to keep the evil spirits at bay, people ritualistically observe Bhoot Chaturdashi every year.